I´m glad that you found my portfolio, welcome. My name is Fredrik Gärdsmo and I’m currently working at the in-house agency for the telecom companies Tre and Hallon, Creative Agency (CA). At CA I have worked since 2019, so for the last six years. My role here is Graphic designer which means I do print, banners, stuff for the website and much more. My role have sometimes been a hybrid between an graphic designer and art director. Before Tre I was working as an art director at Tillsammans and it’s sister company Folket.

The programs i work most in is InDesign, Illustrator, Photoshop, Figma, Bannerflow and I also get around in After Effects and Premiere Pro.

At Tre I have worked closely with Apple, Samsung and Google in the launches of new products. During the years I have been working on a lot of new campaign launches, new concepts and always on campaigns for both Tre and Hallon.

 

Last year I have be working with the Hallon-team to implement their new concept and guidelines and processes. I have also been the one that was the driving force of implementing dynamic banners for Hallon.

Game design and print

Art direction copywriting and design production

Art direction and production

Ice Hockey World Cup

Art direction copywriting and design production

Design Production

Design Production

Design Production

Art direction and design Production

aik stockholm

I have since a young age made all sorts of creative things for my beloved local football team, AIK Stockholm.